Brawley Guitars was a range of electric guitars produced under the Brawley name. Keith Brawley had previously been an executive for
The guitar models were named the Threat in press releases, suggesting competitive ambitions, although this did not appear on the
guitar headstock. The guitars were produced in South Korea between 2000 and 2002. All featured a contour top, bolt-on neck,
self locking winders and a wider 'fat fret' neck. Typical models featured 2 single coil Alnico pickups and one bridge mounted
humbucker with either Wilkinson and Floyd Rose vibrato bars, although a twin humbucker and hard tail model was also made.
The fit, finish, and feature of Brawley's fretted instruments represented a very strong value-for-money at the time.
Mars music stores took a bulk order of Brawley guitars, but the music store chain failed amidst overheated expansion, taking down
Brawley guitars with it. Keith Brawley currently works for Guitar Center and also oversees the Laguna Guitars brand currently sold
as an in-store brand for Guitar Center. The Laguna guitars are modeled after Keith's design, right down to the headstock.
Some Southern California stores such as Johnny Thompson Music in Monterey Park showed great success with Brawley instruments,
including Costa Mesa's Cobra Music. There are many bands that can be seen using Brawley Guitars including Charles Jirkovsky of
San Diego band All in Favor and Brian Sun of Residual FX.